- What are the three cardinal attributes to define the sociologic phenomenon of fashion? Provide a definition in your own words, based on what you read of each attribute.
The first attribute is temporal, which means that fashion moves and changes quickly. Fashion itself fluctuates, the point of it is to always be moving in a new direction. Georg Simmel said, “The question of fashions not ‘to be or not to be’, but fashion is and is not at the same moment, standing at the borderline of the past and the future, giving us a strong feeling of being in the present.” The idea that “fashion tries to reach something it will never achieve” is important in helping understand why there is constant change. As Heidi Klum says, “One day you’re in and the next day you’re out.”
The next attribute is social. Bernard explains the social aspect as being part of an everyday experience. Everyday one must choose their clothes according to the individuals criteria for dressing and settle upon an outfit that sends their message to society. Clothing is how we communicate our feelings and emotions, stages in our life and we pick up on these social cues subconsciously.
The last attribute is the material dimension. This is fashion itself. This dimension includes everything that goes along with clothing; hair, makeup, accessories, etc. It also includes ones lifestyle. The way one lives is dependent on the fashion choices one makes, and vise versa. From what we understand “lifestyle” is the choices one makes to live their life a certain way. For example, being a vegetarian is a lifestyle choice. But according to Adler, it is an illness; it is a pattern of behaviors that one uses as a defense mechanism to hide their weakness. I feel that today we can over lap the two. We make choices, to better our lives, but often times they can show or hide our neuroses.
2.What does it mean, “Fashion is Play” How do you play at fashion? Provide examples, and images.